Professional :: General Feedback For Adobe
Nov 20, 2011
I'm sorry if this is the wrong place to post this, but I looked for a place to send general "feedback" and could not find one.I just wanted to let the management at Adobe know a couple things related to recent Public Relations blunders. Ever since the announcment that you were ending Flash Player for Mobile, I have had many conversations with people about this topic and there is SO much misinformation due to your announcement, it's going to tank Flash as a broader platform.
- Some think Flash doesn't work on Macs
- Some think the Flash player is cancelled on ALL platforms (PC included)
- Some think Flash in its entirety is coming to an end.
This perception seems to come from people of various levels of technical knowledge, from basic users where it's understandable they might be confused about the specifics of the recent news (but still not a good thing!) on up to key decision makers who don't know tech but are key to making certain spending decisions with regard to tech platforms (CEOs). This is a horrible place for Flash to be in right now and you need to quickly change the perception with a "Flash is alive and well" type of announcement.Remember, most people only retain sound bites and a few words from headlines. You may have announced "Adobe ends Flash Player for Mobile" originally, but what people retained was "Adobe ends Flash Player". You need to make a new announcement that the short attention span people will come away from with knowledge that all is well. "Flash not dead" for example.Man, whoever plans your PR needs to be fired. You could have killed off the Mobile player back before the MAX conference and then followed up with the news about Flash Player 11 and Stage 3D. That would have a perfect one-two punch, but instead you reversed it and all the excitement from FP11 @ MAX was blown away.
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